← Training by role

Learning path

Business Development

AI makes research, targeting, and proposal writing faster — giving you more time for the conversations that matter.

View all courses →Browse courses for this role ↓

Practical  ·  Fully funded until August 2026  ·  1 course available for this role

Recommended for you

Courses suited to your role

Ranked by how relevant each course is to the Business Development function. Start with the highest-relevance courses for the fastest impact.

96% matchPractitionerHalf day·In-person or online

AI for Sales & Business Development

Prospecting, proposal writing, CRM enrichment, and pipeline reporting using AI tools. Focused on reducing the admin burden in a sales function without changing how clients are managed.

Progression

Your suggested learning path

Work through the three levels in order to build your AI knowledge systematically. There are no Foundation-level courses matched to this role — start at Step 2.

Foundation

Step 1Foundation

Build foundational AI literacy — understand what AI is, what it can do, and how to use it safely.

No foundation-level courses matched for this role.

PractitionerStart here

Step 2Practitioner

Apply AI tools to your specific function and build repeatable workflows that create measurable value.

Senior

Step 3Senior

Lead AI adoption strategically — governance, vendor evaluation, and organisation-wide transformation.

No senior-level courses matched for this role.

Outcomes

What you'll be able to do

Learning goals

  • Use AI tools to cut prospect research time in half
  • Write better proposals faster with AI assistance
  • Build a prospecting workflow that finds the right targets more accurately
  • Maintain authentic client relationships while using AI for efficiency
  • Use data and AI analysis to improve your win rate over time

How AI helps in this role

  • Speed up prospect research without sacrificing quality or accuracy
  • Draft proposals and pitch documents significantly faster
  • Use AI to personalise outreach at scale without losing authenticity
  • Keep CRM data accurate and up to date with less manual effort
  • Identify patterns in wins and losses to improve pitch strategy

Curriculum

Topics worth exploring

Key AI subject areas that appear in the courses recommended for this role.

Subject areas

AI for prospect research and company intelligenceProposal and pitch writing with AI assistancePersonalised outreach at scale — risks and techniquesCRM data hygiene and AI enrichmentPipeline reporting and forecasting automationAI tools for competitive analysisPrompt engineering for professional BD writingWin/loss analysis with AI

Typical responsibilities

  • Identifying and qualifying new business opportunities
  • Researching target companies, sectors, and decision-makers
  • Writing and presenting proposals and pitches
  • Managing prospect relationships through the pipeline
  • Reporting BD activity and pipeline health to the sales director

Get started

Ready to start?

All courses are fully funded by Coaley Peak until 31 August 2026 — there's no cost to you or your organisation.

Standard rate £650 + VAT per person per day after August 2026.

Browse courses for this role →See all courses

Document reference: ISO_webpage_training-role-business-development_v1

Last modified: 24 March 2026

Training Hub·By Role·Business Development